Blog–Media in a Changing Global Culture
“Globalization involves a number of ongoing interrelated process” (326; ch 10). It’s beyond the national boundaries to communicate. I think our interaction at South High School is kind of a reflection of the trends in globalization. I say “kind of”, because in the meeting on last Thursday, there were a few people from other countries. When we shared the ideas or information, we were communicating globally, not only limited on Americans’ thoughts. Also, the topics or issues we talked about were not only from the US. They were from the globe, although the conversations among us only covered some issues of the globe.
In the Chapter, the cultural imperialism involves “a large volume of media products flow from the west, especially the United States, and sp powerfully shape the cultures of other nations that they amount to a cultural form of domination” (332, ch 10). The chapter gives the data to show the impact of the cultural imperialism: 60% of the TV series and 55% of the film dominate the European television screens (333; ch 10). It illustrates the erosion of local cultures. The reason of the erosion of local cultures and the cultural imperialism is the substantial budgets. With a lot of money, great images and programs can be produced easily. That is why American films and TV series are so popular in the world. However, the concept of the “global village” contradicts the cultural imperialism. The “global village” involves making the people of the world get closer, all the people’s voices can be heard (325; ch 10) and the information can be shared equally (329; ch 10). Obviously, the cultural imperialism violates the idea of the “global village”. Due to the gap of wealth, the rich controls the media and the poor does not have the equipment or access to get the information of the world. Thus, the “global village” is still a dream. Also the local cultures need to be protected to fight against the cultural imperialism.
After reading the chapter, it makes me think more about the globalization. I do love the idea of the “global village”. It conveys the concepts of peace, freedom and equality—people of the world can communicate and share the information together and fairly beyond the time, space and the boundaries of cultures, which make people get closer. It also reflects the rights of people in communication. However, they are still ideal concepts due to different levels of development among countries, gap of wealth, the cultural imperialism, centralized ownership and so on. The “global village” does not fit the real situation of current global media (329; ch 10). Thus, the politics and global media regulation are needed to protect people’s rights. Due to different situations among countries, the governments play the important roles in the media—diverse limitations in media appear in different countries.
I think I won’t change the video essay based on the experiences. From my opinion, the video essay reflects the query of the reality in today’s global media in an aspect, which shows the dream of the “global village”.