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Media Research

For my research paper I’m comparing the coverage of the Green Awards entrance to the downtown Denver community by the Denver Post and the Westword online magazine.  The Westword is a free newspaper that is offered in Denver, Colorado. Westword usually focuses on local events including arts, entertainment and politics.  The Denver Post is a daily newspaper and online website published in Denver, Colorado and is the sole major newspaper in Denver. The Denver Post is the flagship newspaper of MediaNews Group Inc. While doing the final paper assignment with my research has been both quantitative and qualitative but specific emphasis will be placed on qualitative research because I don’t need as much numerical or statistical data to sufficiently support my thesis.  Qualitative research however will be extremely beneficial because the information involved is very descriptive and communication based in order to provide further comprehension of the issue.  It might also help to find a third news source that provided and opposing viewpoint of green living because I will be able to argue for and against the different news sources viewpoints.  By using language and comparisons rather than statistical evidence I will be able to convey the different positives and negatives of green energy and the objective of a green lifestyle.

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